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590 590-524783
4 Route de l'Esperance
Grand Case, St. Martin
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Started by three brothers—Mike, Peter and James Mirpuri, Ballerina is a perfect example of how to  conceive, build, and consolidate a business. While the iconic location at the corner of Front Street and the Courthouse evokes the gingerbread style of old Philipsburg, Ballerina is a modern jeweler with one eye on its heritage, and the other on the challenges of
staying competitive in the future.The Ballerina story began not in St. Maarten, but in St. Thomas where James Mirpuri had moved in 1980. At that time, said brother Mike, “St. Maarten had a lot of small businesses, but you could see its future.” Later that decade, Mike joined brother Peter in St. Maarten and in December 1987 the Front Street store opened. Two years
later, the brothers opened a second location down the street. Today there are five stores on St. Maarten. One of Ballerina’s key markets is the loose diamond business, which involves buying from dealers in Israel, India, Belgium, and other diamond centers. With its strong buying power, Ballerina is able to buy directly from the source, avoiding the middleman, and in return pass on the savings onto its customers.

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